| Lachlan Brown on Sun, 13 Oct 2002 18:16:13 +0200 (CEST) |
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| Re: <nettime> GIVING IS RECEIVING |
from 'No pay, No Play' in
'Some Thoughts on the Unmarked Grave of History
from the Unmade Bed of Culture'
Lachlan Brown
Maybe Richard Barbrook would like to share his
salary in the 'gift economy'. Richard, can you post
your salary to an open source Paypal account? Hmm?
(Or are you really a mere Fabian English Socialist by
inclination like most of James Curran's underlings?)
I think I almost have Tiziana Terranova and Sally Wyatt
about to make this historic move. I'm sure The Krokers
will be keen to upload their income and then, surely,
the Association of Internet Researchers will follow
en masse at Maastricht.
Vuk Cosic will, I am sure, agree to post some .art.
The 'gift economy' was promoted by individuals in
education and in commerce to encourage the rapid
dissemination of ideas and knowledges about the new
networks and new media to give (temporary) advantage
to individuals in conventional networks (networks
do exist independently of the Internet as you know)
in academic networks (Screen studies comes to
mind as does my favourite 'running dog lackey' Sean
Cubitt) as well as numerous commerical networks.
It was a way of encouraging the theft of ideas and
work while shoring up the power of conventional networks
and institutions.
Do I have to explain to a political economist the
political economy of the 'gift economy'? 'Open-source',
'shareware' is of course the basis of research culture
in educational and academic life. But academic life is
not life as most people know it. Research Culture is
heavily underpinned economically, supported by Fees
(student fees), government grants to universities, and
by foundations (commercial and non-profit).
In commercial life research is supported by budgets
for 'new product and service development' including
identifying 'new or future markets'. What seems free comes
with substantial economic backing. Why pretend that it
doesn't? The outcome of requiring producers and
innovators (usually young people) to sign away their
rights to their work for a principle of freeware is
Lessig's rather problematic copyright solution. Different
levels of protection depending upon how much power one
has within the 'new economy'. Core/margin/periphery
organisation of labour in late, later and latest capital?
I thought I covered this issue last year in my Copyright
post to Nettime in December 2001.
I know you would like 'the new economy' to be radical in
a sort of 'cyber punk' kind of way, but lets leave that
for the books (printed books) and the movies, and let's
get to grips with what people have actually been doing with
AND to 'technology' in distributed computing for the past
seven years. It's a far more radical story than the plot
brought to the field in the early 90s.
People online are quite willing to pay primary
producers for their media wares. Copyright is an
excellent guarantee for renumeration.
I think I covered this in my copyright post to Nettime
last year?
1. a new means of distribution of media and communications,
or a new world market as it turns out;
2. new media products and services;
3. The Dialectic/Dialogic, I love it.
I dunno, you digital revolutionaries promised us 'speed'
I wonder why your thoughts have begun to set like concrete.
I wonder why the consequences of 10% of the worlds
population with network access were not discussed in
cybersalons in the mid 90s? It was fairly obvious
that this contemporary world/global situation would
arise. The revolution is happening and it is happening
around the contradictory signs 'technology' and
'globalisation'. One third of the world population
will be networked in a few years.
Its been very boring waiting for this situation to arise
but I suppose the Cybersalon was an occasional opportunity
for the terminally networked in London to develop a social
life in the midst of the tedium of the digital revolution.
Perhaps someone could do some work tying the benefits of
micro loans in development contexts with the ability
to make micro payment for cultural products online?
Lachlan Brown
The Centre for Cultural Studies,
and the Centre for Urban and Community Research
LAURIE GROVE
Goldsmiths College
University of London
Copyright, consumer to consumer publishing and distributed
computing.
Lachlan Brown, December 02, 2001
Somewhere in the debate and contest between
academic and scientific economies of sharing information,
knowledge and research andcorporate commercial economies
of accumulating intellectual properties, we have forgotten
how and why the copyright law came into being. Around
the time that the public emerged as an economic and
political force in the late eighteenth century the rights of
the primary producer to the friuits of his or her labour for
a period of seventy years were guaranteed. Prior to the
appearance of the copyright law, which was of course
associated with the emergence of 'publishing' industries
(as opposed to patronized production and printing industries)
a wide range of contracts of an 'obligation' form existed
between patron and producer.
What we see now and not only in culture based in digital
transactions butinflecting culture at large is an ad-hoc
regression into these 'obligation' economies which are feudal
in their character without any of the 'guarantees' of feudal
welfare such as they were. While people
who occupy new roles of mediation in these economies may
temporarily assume positions of power, this is likely to
be mere proxy for corporate entities whose interests (public
service and/or commercial) are best served by a knowledge
and articulation of such power relations. The only
possible winners in a contest on these terms are those who
already have accumulations of power, economic or political.
If, that is, we did not have copyright to protect the labour
and the moral rights of the primary producer under law.
Napster provides a case in point of a failure to tie
new relations of distribution and mediation with the economy.
First a technology of consumer to consumer (or peer to peer)
sharing through distributed computing was made available.
Ironically, the 'meaninglessness' of consumer to consumer
exchange meant that the deployment and growth of this
technology was 'invisible' to conventional media, media
industries and economies. They didn't really understand it,
and they still don't, except in the 'goodwill' value and
the potential insight in identifying new and future markets
that it offers.
Second a community of users engaged with a passion for
sharing and a passion for music (and no doubt a passion
for community) began to tue new relations of mediation to
new means of distribution of music in the
digital form. This threatened revenues across the music
industry in retail, promotional, legal, marketing and
distributive segments of the industry.
Third, with media conglomerates in a heightened state of
distress over Napster the company and the community of users
who formed Napster (and arguably have a stake or share in the organisation - as well of course responsibility for the
actions of the community). The detail of 'librarianship' of transactions
and administration of payment of royalty were not developed.
Artists receiving royalty they had not expected from Napster
and its stakeholders, now that would have been the radical
move.
Its always the third step that's difficult in any revolution.
The development of an alternate way to ensure that royalty was
paid and the rights of the primary producer were protected
would have been the revolutionary development.
A wide range of e-commercial subscription and micro-payment
models are available of course, but no thought was given to the boring and mundane work of administrating the exchange. Simple
accountancy. Simple equity banking.
I find it really strange that the 'shareware' priciple of
research supported by public service institutions, or supported
by commercial research and development is carried over to the implementation of the circulation of the cultural product as publishing. The cultural product (music, artwork or writing)
is the outcome of labour that is not necessarily supported
either by commercial nor public service institutions (nor
should it be). Do any of us have any objection to paying
for alternative print media? Admission fees to experience
alternative music? Then why such difficulty with the idea
of paying for online media and discussion?
There have been many tentative steps to query the ideology
of shareware in the publishing market for digital content.
Ironically, the copyright law articulated around protecting
the rights of the primary producer, the writer, artists,
musicians. Its cultural appropriation to copy and pass off
work that is the outcome of someone else's intellectual
labour, full-stop. Its not right in a world sense to query the
moral right the artist has to the fruits of his or her labour.
Just thought I would state the position. Somethings got to give
in the present ideological log-jam in the broadband river that
is contemporary Digital Culture (so to speak), and while
'copyleft' and 'copyrites' are welcome , they do not give
comfort to those who would like to make a living from writing
and producing.
Lachlan Brown
Lachlan Brown
T(416) 826 6937
VM (416) 822 1123
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